Walking regularly will make you feel good, and is good for your health. For adults, 30 minutes of walking five days a week dramatically cuts the risk of developing heart disease, diabetes, obesity and some cancers. It also reduces cholesterol, lowers high blood pressure and is good for your sense of well-being.
Active travel means walking and cycling for those everyday journeys. Building regular physical activity into your normal daily routine will help you lead a longer, healthier life. Even a hectic life can be a healthy one.
Aims and Objectives
Aims
The overall aim of Mobilise is to promote and enable sustainable, healthy active travel through walking and cycling as part of everyday activity, to help protect the environment, to improve health and to help promote social inclusion.
Objectives
- To increase levels of physical activity through walking and cycling as people incorporate them into their daily routine.
- To increase awareness of active travel through walking and cycling, promoting trips to the local amenities.
- To provide information and educational materials about the health, environmental and community benefits of projects to promote walking and cycling.
Mobilise Partners
Mobilise is supported by a wide range of partner organisations with four principle partners; Big Lottery, Sustrans, Cornwall Council and Natural England.
Big Lottery
Mobilise is part of a portfolio of projects being delivered by Travel Actively, a consortium of leading walking, cycling and health organisations committed to providing opportunities for 1.8 million people to become physically active through active travel by 2012.
The consortium is funded with more than £19.9m from the Big Lottery Fund's Well-being programme, which provides funding to support the development of healthier lifestyles and to improve well-being.
Consortium partners are British Cycling, CTC, Campaign for Better Transport, Cycling England, Living Streets, London Cycling Campaign, the National Heart Forum, the National Obesity Forum, the Ramblers, Sustrans and Walk England.
The Big Lottery Fund has been rolling out grants to health, education, environment and charitable causes across the UK since its inception in June 2004. It was established by Parliament on 1 December 2006. Full details of the work of the Big Lottery Fund, its programmes and awards are available on the website: www.biglotteryfund.org.uk
Sustrans
Sustrans, the sustainable transport charity, works on practical projects to encourage people to walk, cycle and use public transport in order to reduce motor traffic and its adverse effects. Sustrans is responsible for the co-ordination of the UK National Cycle Network, the National Safe Routes to Schools programme and numerous other practical projects promoting healthy, sustainable and active ways of travelling.
Natural England
Natural England is the government’s advisor on the natural environment. They provide practical advice, grounded in science, on how best to safeguard England’s natural wealth for the benefit of everyone.
Natural England’s Walking for Health (WfH) encourages you to enjoy your local natural spaces and benefit your health by taking part in health walks. Natural England is the largest national body promoting and setting the standards for led health walks.
Cornwall Council
Cornwall Council is the unitary authority for Cornwall. Cornwall Council provides a wide range of services to more than half a million residents, and it is responsible for schools, social services, rubbish collection, roads, planning and more.
Among our partners Cornwall Council plays a significant role in the development of Mobilise, working with departments including environment and planning, transport and countryside service.
The project is also supported by Imerys and the Eden Project.
